COMMUNITY SUPPORT

In the spring of 2007, we launched a program to support tourism projects that are based on the principles of sustainable development. The program consists of funding organizations or communities that are taking initiatives aimed at protecting and enhancing their natural and cultural heritage or maximizing the positive impacts of tourism. Both within and outside our organization, this grant program is also proving to be a powerful conveyer of Transat’s values. In 2007, out of approximately 100 applications, we selected four projects in Canada and Cuba.

World Wildlife Fund Canada
Transat is proud to be associated with the World Wildlife Fund Canada (WWF-Canada), a world leader in environmental protection, for a three-year project in Cuba. Working with local authorities, WWF-Canada will lay the groundwork for a sustainable tourism policy to help protect the country’s ecosystems, considered to be among the richest in the Caribbean region.

The Frontenac Arch Biosphere Reserve
Transat has joined forces with the Frontenac Arch Biosphere Reserve (a UNESCO biosphere reserve located in Ontario) network, which is undertaking an important green accreditation project targeting the area's businesses and organizations. The project is part of an extensive three-year program aimed at developing a national sustainable tourism model for biosphere reserves.

The Seigneurie des Aulnaies
Considered to be the most complete interpretation centre of the seigniorial system in Quebec, the Seigneurie des Aulnaies received funding to implement a five-year plan to protect and develop its historic buildings as well as to modernize its reception structures, enhance its activities and permanent exhibition.

The Amis du marais de Saint-Antoine-de-Tilly
The Amis du marais not-for-profit organization, founded by committed citizens, is developing the recreational-tourism potential of a marsh area and 10-kilometre trail along the banks of the St. Lawrence River at Saint-Antoine-de-Tilly, near Quebec City.