A new Cruise Advisor Program for Transat Distribution Canada’s travel consultants

Montreal, August 3, 2009

Transat Distribution Canada launched its new Cruise Advisor Program exclusive for travel consultants in the network.

The program is comprised of a variety of activities such as online training academies, webinars, fam trips, games and quizzes. It also includes special incentives such as AIR MILES® reward miles, additional commission and free cruises as well as other benefits with its cruise line partners. Upon completion, which can take up to a year, participants receive, in addition to the Cruise Advisor designation, useful documentation for future reference. To receive the designation of “Cruise Advisor”, consultants have access to comprehensive and varied trainings to develop their cruise selling skills and product knowledge and must demonstrate it through by achieving sales targets.

“This program is part of the Transat Distribution Canada Advisor Program that aims to empower our travel consultants from our network with knowledge and confidence to be able to offer a variety of excellent products that meet customer needs.” said Peter Ouellette, Vice President Marketing, Transat Distribution Canada.

To this day, over 225 consultants enrolled in the program. The first edition of the program is running until May 31, 2010. A similar Cruise Advisor Program will be launched in Québec at the end of August.

About Transat Distribution Canada

Transat Distribution Canada is Canada’s leading retail distributor of holiday travel, with approximately 450 outlets. The distribution network, which is affiliated with Transat A.T. Inc., includes the Club Voyages, Voyages en Liberté, TravelPlus, tripcentral.ca and Marlin Travel banners, as well as the online agency exitnow.ca. Transat A.T. Inc. is an integrated international tour operator with more than 60 destination countries and that distributes products in over 50 countries.